It's true that looking back to 2022, the NFT market is not what it once was, but that doesn't mean there isn't a new almost in the future. According to a report published by Verified Market Research (VMR), the NFT market will reach $231 billion in 2030. vMR values the global NFT market at $11.3 billion in 2021, and the industry will grow at a CAGR of 33.7% over the next eight years. Yes, Web3 is a male-dominated world, with a very low percentage of female practitioners. But in the NFT circuit, female artists have become a new energy that cannot be ignored with some special care shown for themes related to nature, life, humanity and even existential issues. According to the statistical report of ArtTactic, an art market research institute, female artists will account for only 16% of the overall sales of NFT platform Nifty Gateway in 2021. Female artists are gradually making their presence felt in the NFT market, with headshot PFPs being the largest bulk of female-initiated NFT projects.

Unfortunately, the vast majority of nft projects are currently designed for men in terms of art style, gameplay and benefits, and women's preferences and needs are not well catered for. With wool and tech parties running rampant, it is also difficult for female users to grab the NFT projects they like.

In order to better serve the female population, which accounts for one-half of the total population, Msverse was created to document women in various countries with crypto art and crowdsourcing models from a female perspective and aesthetic, so that more women can learn about Web3 and encourage them to participate in this technological revolution.

The prosperity of Web3 must be based on gender balance.

Msverse's unique mechanism: project owner/artist and community co-creation

Msverse has three main initiators for its projects：

1. Team Designer Initiated: Every six months, Msverse initiates a series themed on a historical event and draws images of women from the timeline of the major regions covered by that event. For example, one of Msverse's series was the Silk Road of the Tang Dynasty, which would feature images of women from Chang'an, the starting point of the Silk Road, and ancient Egypt and Greece.

2、Female encryption artist co-creation

Female artists will work with Msverse to create 1of1 rare models of avatars.

3、Community members co-create

The holder of Msverse draws, or tells the story of a woman who has had a profound impact on her, and the project team or its members can help her draw the image of this woman, thus enabling the whole community to produce the world's high quality UGC content on women's topics.

It is PFP, but more than PFP

Msverse plans to release three series of NFTs: a collection of classic women who have existed throughout history; women who have made significant contributions to history; and famous women who have existed in works of art.

They are all PFPs, but they carry behind them a cultural background that pays tribute to great women, inspiring and motivating people to know that even great people face challenges, but they rise above them all. These special PFPs provide a glimpse of the many women who have made important contributions to society, but also provide insight into how they really were in the minds of their creators through the different forms of artistic expression. Most importantly, it is a way for us and the world to see how these women use their influence to break through, to create, and to make a difference with courage and determination.

It's all about PFP, but it also extends beyond PFP itself with cultural and creative products and a series of derivatives.

For world famous paintings, Msverse boldly tries pixel style secondary creation to make classic masterpieces wonderfully interesting and have a strong sense of crossing over.

Contemporary outstanding women, such as Nobel will female winners, sportsmen about celebrities, etc., will likewise create pixel avatars for them with fan girl's Shen Fei.

Msverse's community is centered on women, and primarily serves women.

Around Msverse IP, Msverse has created physical products of interest to the female community, art exhibitions, chain tours, tokens, and charity projects for women and children.

We have partnered with a blockchain e-commerce platform to create a custom silk fan for collectors to be featured on the front page, and have partnered with several blue-chip communities.

Msverse's SBT Application

In order to make Msverse more than 70% female, Msverse will gender-tag the wallet with an airdrop SBT.

There are 12 constellations of SBT cards, one for the women-only Msverse SBT, and one for the Msverse Family SBT, which will be airdropped to men who share the Msverse philosophy and contribute to the community.

Team members:

Founder Chen Yu

5 years of experience in consumer goods industry, founded designer women's clothing brand ZEROTH. He has deep design skills and supply chain resources, as well as experience in cold-starting for Amoy, Vipshop, One, and other private bloggers. He is a former senior product manager of Vanke and has many years of experience as a professional architect overseas, planning and managing dozens of projects with total sales of tens of billions. Master of Architecture (First Class Honors), AA School, UK Bachelor of Architecture, Tianjin University, China.

Co-Founder Larissa

Entrepreneur, founder of UK creative agency Notinstudio, author of "invisible faces' ' and creative director of Web3 cyber security company Pwned nomore. Her work spans multiple disciplines and has developed many design and retail projects for national and international brands with a unique strength in creative brand strategy and marketing. Currently based in the UK helping founders and companies from more Asian backgrounds create unique brand cultures that aim to change perceptions through design, while devoting part of her time to helping educate girls in China and bring more women into the tech industry. MFA from Goldsmiths, University of London, UK.

Writing at the end: The social meaning and responsibility behind Msverse

With the power and value of women being emphasized, women are becoming an important issue in the web 3.0 world - the call for feminist-related topics is growing, and the emergence of rich feminist PFP works, female DAO, etc. is signaling that such exploration is becoming possible and valued. web3.0 world Feminism and feminists are also becoming better known.

The common problems faced by current female-themed NFTs are: the majority of holders are men, the community is generally run, there is no way to cash in, and the number of holders is limited.

Msverse encourages women to participate in Web3, reversing the gender imbalance.

Msverse uses female aesthetics and perspectives to create avatars that provide positive emotional value, encouraging more female artists to understand NFT and enter the field of crypto art; the sbt mechanism is designed to lower the purchase threshold for ordinary female buyers. By participating in the project co-creation, more women can play their own aesthetic and empathetic value advantage. At the same time, by recording the stories of "ordinary women" and creating NFT avatars for them, we convey to society the positive energy that "any woman's efforts, dreams and achievements deserve to be recorded". Positive energy. Focus on NFT value operation and IP influence, free from the hype and bondage of floor price; develop customized peripheral products and explore the prototype of community-based blockchain e-commerce.

There is no shortage of those honorable women in the world - we can find them in the cutting-edge exploration of Web3 world-building, and they deserve their own NFTs.

Finally, if Msverse does gather a 100,000-strong community of Web3/Z-era women in the form of NFT/SBT, what impact do you think it will have on the overall ecology?