Magpie (LuckyBird) are difficult to define. It has NFT casting, trading and rights exchange, chain games, creator economy, X to Earn to Use, community economy, buying services, dating, and even mining.

It has everything that Web3 has. What does the magpie (LuckyBird) want to do? In fact, I am not afraid of many functions, but I am afraid that they will not be next to each other.

According to the data, Magpie (LuckyBird, hereinafter referred to as Magpie) is a comprehensive Web3 incubator born in Tokyo, Japan. Its core incubation targets are equity exchange NFT exchanges and NFT equity exchange centers.

Let us follow the center of NFT to sort out what kind of bird it is.

1. NFT is a tool. Magpie has built a collection of various application scenarios of NFT

Non-homogeneous Token NFT (Non-Fungible Token) has the characteristics of uniqueness and inseparability, such as game props, tickets, artwork, etc. can all be NFT. NFT uses ERC721 as the standard, and then the ERC1155 protocol appeared, that is, each ID represents not a single asset, but a category of assets, allowing multiple Tokens to be created in batches at a time. It can be said that the first lesson most people learn about Web3 is NFT.

Whether it is used as a pass certificate, DID identity binding, creator economy, games, NFT as a tool is almost a thread connecting most application scenarios of Web3.

Magpie uses interactive tools such as NFT, chain games, prize pools, team building, and online reading to help major communities move towards Web3, strengthen the practical and equity functions of NFT, and develop the innovation, upgrade, and upgrade of real economy, community economy, and Meme Coin community. Combination, splitting, leasing, exchange and other services provide users with a comprehensive income combination of platform currency, stable currency and mainstream currency, diversify user risks, help upgrade the consumer market industry, and promote the empowerment of digital art to the real economy.

2. Segment the people who use NFT tools, Magpie tries to build a rich ecology

Magpie helps influential Kols in various industries, freelancers, individual groups (growing teenagers, single people, elderly groups, etc.) and commercial brands to issue their personal brand IP, professional skills, communication or Help demand, commercial brand IP capitalized NFT, and provide the right to use the Web3 content storage interaction space under the multi-chain wallet to realize the rights exchange of its NFT.

3. By issuing coins, Magpie amplifies the economic value of its NFT ecosystem, attracts and retains users

Relying on the multi-chain wallet and the 3D Lucky God of Wealth cultivation game in the Dapp as the background, Magpie pioneered the "Play-to-Earn-to-Use" model, using confrontational casual games to earn Usdt, entertaining lottery draws, mainstream coins, and Group mining's mainstream currency cloud computing power, pledge interest and other methods provide a large number of application scenarios for the ecological basic equity token Luck produced by mining, and implement an orderly destruction plan, so that users have the motivation to open multi-chain wallets every day, log in to Dapp, Forcibly stick to users and encourage them to participate in ecological interaction.

The transition from NFT1.0 era to NFT2.0?

The entire ecology of Magpie upgrades NFT from a financial tool to an equity anchor and means of execution. This may be the real technical value of NFT.

The NFT we are familiar with is a small picture that creates a thousand-fold return myth, a new Web3 method for idol stars to harvest fans, and an empowered community identity. These are the application versions of NFT1.0. Most of the NFT exchanges with a value of tens of billions of dollars are designed for auction-type products in the NFT1.0 era, and there is no vertical equity exchange NFT exchange. Magpie focuses on equity-type NFT, payment-type NFT, and utility-type NFT. It tries to upgrade NFT, and further subdivides various vertical fields of knowledge payment and commercial brand promotion, and has made a series of attempts.

1. Capitalize the personal IP of the knowledgeable V. In the traditional Web2 track, successful projects that pay for knowledge in various vertical fields such as horoscope, numerology, fashion, beauty, psychology, emotion, art, encryption, finance, legal affairs, Yichat, foreign languages, education, etc., the creators themselves did not get Due data asset economic feedback. Magpie capitalizes their personal IP, knowledge IP, and social value IP in the form of NFT issuance for the above-mentioned people to achieve value-added effects.

2. Capitalize professional skill IP of freelancers. Designers, copywriters, advertisers, beauty and fashionistas, financial workers, psychological counselors, life/wealth coaches, fortune tellers, tutors, lawyers, overseas purchasing agents, encrypted asset allocation consultants, etc. Professionals can issue NFTs representing their professional skills, and through the accumulation of NFT payment and Token feedback, they can use time and space leverage to complete the asset appreciation of their professional value.

3. Commercial IP capitalization of small and medium-sized enterprises and individual merchants. Small and micro enterprises and individual merchants such as beauty salons, clothing stores, gyms, restaurants, pastries and snacks, cultural and creative products, jewelry, trendy brands, beauty fashion, fast-moving daily necessities, and small household appliance brands use commercial brand NFT Membership cards can be issued in the form of NFT, points can be issued to customers and members in the form of Token, and the secondary market can replace companies to pay their market return pressure, reducing operating costs, and in the quasi-metaverse world and the Web3 field Pre-emptively seize the head advertising effect.

4. Ordinary users get rich Web3 content interaction space (text, pictures, short audio, short video): Web3 uses encrypted wallet address and DID as identity confirmation, does not require KYC, and has strong privacy protection attributes and security The protection mechanism allows people to safely store personal privacy and secrets, release pressure, and obtain precise support services under the directional invitation system for professional workers. Even single men and women who need to find a spouse and make friends, teenagers who have personal guidance from growth coaches, newcomers in the workplace, and elderly groups who need social companionship can all purchase services through Magpie’s NFT equity exchange path.

Magpie’s mining system adds a USE link, trying to solve the dilemma of mining, withdrawing and selling

In 2021, the "X-to-Earn" model will be launched on the game track for the first time, setting off a wave of applications in the market for a series of behaviors such as earning while playing, earning while learning, and earning while singing. However, due to the "X-to-Earn" model, it is easy for users to develop the habit of mining, withdrawing and selling, resulting in a negative decline in currency prices, which can easily destroy the community consensus.

Magpie added applications on the basis of the traditional "X-to-Earn" and turned it into an "X-to-Earn-to-Use" model, allowing Tokens dug out through user behavior to have application functions, and a positive cycle was born. Promote the value of ecological rights and interests certificates.

Standing on the shoulders of the tens of billions of dollars of traditional chain games market, through a variety of ecological application models to endow ecological vitality, chain games, which are the easiest form to cut into the public and generate user stickiness, will fully exert their financial attributes and become effective endowments. Tools that enable DAO development.

Magpie users can get Xming and Fuku by paying Luck on the platform to participate in the application of the market function module through Luck, the basic token of NFT mining of Magpie Fortune, and (points) get Pica and Fuku (points) by paying Luck to participate in the application of NFT subscription function, Xming, Pica and Luck participate in transactions, and Fuku draws FIL, BNB, Doge and other mainstream currencies to fully release the incentive effect of "X-to-Earn-to-Use".

Magpie is also a DAO with leader system

The way Magpie pushes each function to the market is outsourced to the highest-level NFT holders in the ecology, allowing the corresponding user to act as the team leader and serve as the "second owner" to enjoy the handling fee, so as to convene user groups to participate in the development of different product functions. Application and experience, thus forming a distributed autonomous DAO construction model that relies on the revenue sharing system as the code contract rules.

Through the organization of the team leader, users form groups to conduct point-to-point confrontational games and lottery games to complete the redistribution of invested assets, enhance users' interesting experience of ecology, and strengthen users' community stickiness. The greater the user's retention and activity on the platform, the more conducive it is to enter the ecological application of equity-based NFT transactions and NFT equity exchange.

Summarize

In the current era where the Federal Reserve continues to raise interest rates, the post-epidemic era of the new crown needs to eliminate bubbles, restore the economy, the wave of unemployment is coming, it is difficult to find a job, and the global economy is in a rapid recession. Boundary, expecting that every ordinary citizen of the world can participate in the construction of Web3 ecology in a more diversified way.

However, big and comprehensive and small and fine are two different development directions. The former emphasizes combining as many functions and content as possible to achieve the effect of content collection. The latter focuses on making a subdivided thing to the extreme, only seeking to bring convenience to a small group of people, but for this small group of people, it is of great value. What Magpie wants to do is very large, comprehensive and detailed, but whether such a large, comprehensive and detailed design can be realized requires a question mark. For ordinary users, Magpie has multiple applications, multiple modules, complex functions, bloated structure, and is not easy to use. It is necessary to read the user manual. For creators, too much content will lead to low-quality and homogeneous content, increasing the cost of being screened and getting exposure. If creators create on a large and comprehensive platform without rewards or the return period is too long, it will naturally prompt their leave. In addition, under the condition that the operation and management resources remain unchanged, the cost of making the content more comprehensive and rich is that the threshold for users is lowered, and the review of published content is reduced. The lowering of the threshold will lead to the increase of low-quality content and online violence, and the reduction of review will make it difficult for these contents to be discovered and removed in a timely manner.

Although the magpie is small, it has all five internal organs. The position of the magpie is meaningful, and attempts and ideas are worth encouraging, but does the little bird have a chance to grow into a giant? Everything in Web3 requires down-to-earth construction, and any project party is no exception.