On July 7, Citi released a research report stating that, according to the latest industry data, Tencent's AI agent product WorkBuddy has reached 20 million monthly active users (MAU) and over 13 million daily active users (DAU), with a DAU/MAU ratio between 65% and 75%. Considering the product has only been launched for a few months, user stickiness and daily engagement are performing strongly. Citi quoted Tencent's management as saying that in terms of daily active users, Tencent is leading its Chinese peers in the deployment of AI agents. Early user data reflects strong natural growth for both CodeBuddy and WorkBuddy, with high retention rates. Early users are interacting with the AI agents for long durations and with high frequency, creating a positive feedback loop. It is expected that AI products will become a key revenue source for Tencent Cloud. The firm believes that WorkBuddy's success demonstrates the strength of Tencent's ecosystem, the synergy between various productivity tools, and users' trust in Tencent's products and security. Citi maintains a 'Buy' rating on Tencent with a target price of HKD 763 unchanged.
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Citi: Tencent's WorkBuddy Gains Momentum, Maintains 'Buy' Rating
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