On October 13, cryptocurrency exchange Binance announced the official launch of its personalized trading interface, Binance AI, for English-speaking users worldwide. This free tool, based on generative UI, customizes market information, portfolio tracking, and trading features according to users' interests and trading experience levels, with more language versions being rolled out. A Binance spokesperson revealed to The Block that approximately 150,000 users have participated in testing since the product was opened for trials on September 7. Features of Binance AI include AI-generated summaries of portfolio performance, analysis of trending volatile assets, voice alerts, and on-demand text or audio market briefings. The product was demonstrated during a live stream last week, alongside the upcoming Binance AI Pro. Jeff Li, Vice President of Binance Products, stated that the market is becoming increasingly complex, but tools for understanding the market should be easier to use. The interface aims to make market information more accessible to users, whether they are novice traders or managing more complex positions. Binance Co-CEO Richard Teng described the product in an announcement on October 5 as part of the company's efforts to make financial information more accessible. He noted that finance has traditionally been built for those who already understand it, while blockchain allows everyone to enter the market, and AI empowers everyone with the knowledge to navigate it. In April, Teng discussed the company's super app strategy with The Block, which includes plans on how to leverage artificial intelligence.
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