Cointime

Download App
iOS & Android

Diving into Ordinals: How to Bet on Bitcoin Ecosystem as Halving Approaches

Validated Media

TL;DR

  • Ordinal is one of the most popular protocols in the Bitcoin ecosystem, with BTC NFT and BRC20 being the primary applications of the protocol.
  • The speculative frenzy about Ordinals has subsided, but innovations in protocols and projects continue to emerge, fostering a healthy ecosystem.
  • Bitcoin has developed its own unique culture distinct from Ethereum, emphasizing on-chain transparency, fairness, and decentralization, with BTC NFT and BRC-20 being important reflections of Bitcoin’s differences.
  • BTC NFT and BRC-20 have grown amidst controversy, where biases present opportunities for participation, and disputes can be seen as positive signals of continued development within the Ordinals ecosystem.
  • $ORDI, the first token based on BRC-20, carries a narrative similar to punks and is the most unconventional and consensual BRC-20 token. Its unique attributes have attracted a large number of investors and community participants, gaining significant visibility on social media and broad outreach.
  • $ORDI, characterized by its cultural identity, strong community, social dissemination, and capital drive, still has room for growth compared to other MEME coins, especially considering the narrative around Bitcoin halving cycles and the long-term development of the BRC20 and Ordinals ecosystem.

1. Ordinals Protocol: New Milestones in the Bitcoin Ecosystem

Despite numerous narratives, innovations, and events that the Bitcoin network and assets have experienced in its tumultuous 14-year history, the emergence and pace of development of the Ordinals Protocol have been somewhat surprising. Here are some milestone events in just a few months:

(1) Release of the Ordinals Protocol

In December 2022, Casey Rodarmor released the Ordinals protocol, introducing NFT to the Bitcoin network through Ordinals and Inscriptions. This protocol allows any content, such as text, images, videos, or even applications, to be added to sequentially numbered “sats” (the smallest unit in Bitcoin) to create unique “digital artifacts” that can be transmitted through the Bitcoin network.

Source:https://ordinalswallet.com/

(2) Launch of Bitcoin Punks

Bitcoin Punks is an NFT project inspired by CryptoPunks on Ethereum, consisting of 10,000 unique 8-bit pixel-style character avatars, each with distinct attributes and rarity. Bitcoin Punks were minted on February 9, 2023, and traded on platforms like Gamma.

Bitcoin Punks,Source:https://gamma.io/

(3) Largest Block Mined in Bitcoin’s History, nearly 4M BTC

On February 1, 2023, the largest block in Bitcoin’s history has been minted, containing a transaction of nearly 4M BTC. This massive transaction was initiated by a Bitcoin NFT project called Taproot Wizard, and the primary data was an NFT, not a hash. It sparked significant controversy at the time.

(4) Launch of BRC-20 Protocol and the First Token “ORDI”

On March 8, 2023, Twitter user @domodata created BRC20, an experimental token standard. It utilizes Ordinal JSON data for token minting and transfers. The first BRC-20 token contract deployed was the “ordi” token, with a minting limit of 1,000 per transaction and a total supply of 21 million.

Source:https://unisat.io/brc20/ordi

(5) Release of ORC-20

ORC-20 is an improved protocol for BRC-20 developed by OrcDAO. On April 30th, OrcDAO released a document titled “About ORC-20”. According to the introduction, ORC-20 is an open standard for Ordinal Tokens, aiming to enhance the functionality of the popular BRC-20.

(6) The First ORC-20 Token: $ORC

Based on ORC-20, OrcDAO deployed the first ORC-20 token called $ORC on the Bitcoin network. Official data indicates that as of 1:29 AM on May 4th, all $ORC tokens have been minted.

(7) Bitcoin Transaction Fees Surpass Block Rewards for the First Time Since 2017

Amid Bitcoin’s recent spike in transaction fees, block number 788695 represents a significant milestone for miners. For the first time since 2017, the transaction fees in a single block have surpassed the block rewards distributed to miners. In this particular block, transaction fees amounted to 6.7 Bitcoin, exceeding the block subsidy of 6.25 Bitcoin.

Source:https://mempool.space/block/000000000000000000041802d1e36499adfe62219a8fa080ff6a29bfb51145c6

Since the first wave of excitement reached its peak, the enthusiasm for BRC20 and Ordinals has gradually cooled down in the following month. However, numerous localized hotspots have emerged, further demonstrating the sustained vitality of this field.

Protocols Overview:

2.Discussing the Value of BTC NFT and BRC20 from Cultural Differences

There are still many doubts and questions surrounding BTC NFT and BRC20. For example, some people argue that BTC NFTs are fully on-chain, while Ethereum’s NFTs do not. Ethereum often relies on off-chain hosting for images or multimedia data.

However, it is possible to create “BTC NFT” on Ethereum as well, as demonstrated by recent projects like Ethscriptions and ERC-20. These projects have seen significant price increases, surpassing hundredfold gains, by drawing inspiration from Ordinals.

Ethscription, Source:https://ethscriptions.com/

BTC NFT are costlier to create, and although they have gained popularity due to the wealth effect, the question of their sustainability remains. Some individuals question whether BRC20 is just a short-lived trend, similar to other fleeting stars in the industry. From a long-term perspective, what is the value of Ordinals and BRC20 in the industry? Do they hold any meaningful significance?

Existence implies significance, but the value can vary. People who make those judgments may not understand the cultural differences between BTC and ETH. Why suddenly bring up cultural differences? Sometimes, when something is done in a particular way and another thing is done differently, it may not necessarily be driven by a logical reason. It’s simply because the people doing it that way believe it is right, while the ones doing it differently believe their way is right, and that’s it.

On Ethereum, people have become accustomed to storing things on Arweave or IPFS or even on a server and then providing a link. It’s not considered wrong to do so. Even if others wonder why the image has been modified or sometimes cannot be found, it doesn’t bother people. They think that’s just the way it is, storing a link is enough. Why would you store the entire thing? It’s meaningless. This mindset or culture has formed over time.

In contrast, BTC has cultivated a unique cultural atmosphere. If it doesn’t exist on-chain but is only stored as a link on your own server, the server might shut down. Engaging in such practices is considered dishonest and goes against the spirit unique to BTC. On BTC, everything must be fully on-chain, and even a slight compromise to the integrity is not tolerated. Users are willing to spend more money rather than compromise on discounts.

Expanding further, although BRC20 and ERC20 differ by just one letter in their names, their underlying logic is fundamentally different. After deploying a BRC20 token, the issuer still has to go through the trouble of minting it. From the perspective of participants, everyone starts on an equal playing field, which is a fairness aspect that Ethereum lacks. This reflects cultural differences, it’s more about recognizing the differences rather than determining whose stance is right or wrong.

3.Moving Forward in Controversy, Breaking Barriers in Prejudice

From the perspective of participants in the ecosystem, we can categorize them into bulls, bears, and observers:

Bulls:

  • Exchanges: Exchanges like Binance and OKEx are more inclined not to miss out on new opportunities in emerging fields. They adopt a cautious approach while also pushing forward. OKEx has been more active, collaborating with Unisat and launching the BRC20 and BTC NFT trading markets. Binance has also introduced a BTC NFT market and published several reports on BRC20, expressing their interest in this area. Smaller exchanges, driven by the need for popularity and profitability, also have sufficient motivation to participate.
  • Miners: Early miners may have initially overlooked Ordinals, but now they recognize the profitability of BTC NFT and BRC20. On the one hand, there is an increase in block rewards and transaction fee income. On the other hand, they see the opportunity for the ecosystem to grow and thrive. Miners also anticipate an increase in their influence. For example, we can see F2Pool actively entering the Ordinals ecosystem.
  • Developers: One group consists of the Ordinals community and early BTC core builders, represented by Unisat, Xverse, Ordinals Wallet, and various protocol creators. These individuals are actively contributing to the growth of the BTC ecosystem. Another group includes developers from other ecosystems who see the opportunity for profitability, such as projects on ETH and Solana, who are capitalizing on the benefits of BRC20.

Bears:

  • Bitcoin developers: Some developers believe that Ordinals disrupts the narrative logic of Bitcoin and causes on-chain congestion. Developers working on Lightning Network and sidechains may see Ordinals as cluttering the main chain with junk.
  • Some investors, including exchanges, may view BRC20 as a short-term trend that will quickly fade away and not have long-term viability.
  • Bitcoin NFT skeptics: Some argue that BTC NFTs, being fully on-chain, are more costly to mint. While they may be popular due to current wealth effects, they may not hold long-term value for the industry.
  • Lack of liquidity camp: Without significant external capital inflows, BTC NFTs may face similar challenges as NFTs on other chains.

Observers:

BTC NFT and BRC20 have garnered interest from numerous stakeholders, growing amidst controversies and nurturing valuable consensus within prejudices. Several months later, we are surprised to see that this field is still under continuous development, with users steadily increasing. The previous controversies imply early consensus, and behind the prejudices lies an opportunity for participation. The controversies may be viewed as a positive signal that the Ordinals ecosystem will continue to evolve.

In the iterative process of paradigm cycles, the disruptors between each generation are isolated and often do not exhibit path dependence.

4.Focus of Consensus: $ORDI

The creator of the BRC20 protocol, @domodata, referred to it as an interesting experiment and believed that there would likely be better design choices and optimization improvements. Therefore, it is a highly dynamic experiment that encourages the Bitcoin community to refine the standard design and optimize it until best practices achieve widespread consensus (or determine that it is a bad idea altogether).

$ORDI is the first token based on BRC20, with no utility and can be seen as a meme token.

Currently, the price of $ORDI serves as a confidence support for the BRC20 track and even for Ordinals to some extent. The price of $ORDI has a certain correlation with on-chain minting activities.

At the protocol level, founders, builders, creators, and enthusiasts of various ordinals continue to generate fresh ideas, injecting new energy into this track. At this stage, people are less concerned about roadmaps or utilities and are more focused on the community and some cool/historically significant/rare attributes that are emerging within the Bitcoin community.

Looking back at $SHIB, $PEOPLE, and the recently popular $PEPE, these meme coins have generated significant wealth effects and reached their peak after being listed on top-tier exchanges like Binance. The concept of meme coins has become one of the most sought-after investment opportunities in crypto.

As for $ORDI, it has the following characteristics:

(1) Cultural Identity: As the first BRC-20 token, $ORDI has a narrative similar to punk and is the most eccentric and consensual BRC-20 token.

(2) Strong Community: $ORDI’s unique attributes have attracted a large number of investors and community participants. The early investors’ substantial profits often lead to shared interests, viewpoints, and beliefs in $ORDI, forming a consensus system. This consensus is built on social media, online forums, and other community communication channels, providing strong momentum for $ORDI.

(3) Social Dissemination: $ORDI has been observed to have a high frequency of appearance on social media, with broad dissemination.

(4) Capital Drive: Centralized exchanges such as OKX and investment institutions actively participating in the development of the BTC ecosystem have driven the prosperity of related tracks, further benefiting $ORDI.

$ORDI has now consolidated the largest consensus in the entire track and has been listed on exchanges such as OKX. As the top-tier MeMe in the BRC-20 track, we see its potential for future listing on Binance.

Looking back at $SHIB, $PEOPLE, and $PEPE, they all experienced significant price increases after listing on Binance (with returns of over 10x for early investors holding until the Binance listing). Compared to these, $ORDI has a relatively smaller market capitalization. Considering the current bear market context, we believe that $ORDI’s peak market value has yet to be reached.

Additionally, in conjunction with the narrative surrounding Bitcoin halving cycles and the long-term development of the BRC20 and Ordinals ecosystem, there is still a great deal of room for imagination regarding $ORDI’s future trajectory.

5. Conclusion and Outlook

In summary, as an innovative narrative of Bitcoin, BRC20 and BTC NFT have garnered significant attention and generated substantial wealth effects amid short-term speculation.

For investors, it is worth paying attention to the opportunities brought about by new changes in protocols such as BRC20 and BTC NFT, with particular focus on the investment potential of the leading token, $ORDI, especially after experiencing a significant downturn.

With the increasing wealth effects and user base, the competition among products within the ecosystem will continue, and the infrastructure will gradually improve. In the coming year, amidst the significant narrative of Bitcoin halving, it is believed that Ordinals will occupy an extremely important ecological position in crypto.

References

Declaration

The present report is an original work of @JellyZhouishere, @GryphsisAcademy trainees, under the mentorship of @CryptoScott_ETH. The author(s) alone bear the responsibility for all content, which does not essentially mirror Gryphsis Academy’s views or that of the organization commissioning the report. The editorial content and decisions remain uninfluenced by the readers. Be informed that the author(s) may own the cryptocurrencies mentioned in this report.

This document is exclusively informational and should not be used as a basis for investment decisions. It is highly recommended that you undertake your own research and consult a neutral financial, tax, or legal advisor before making investment decisions. Keep in mind, the past performance of any asset does not guarantee future returns.

Comments

All Comments

Recommended for you

  • NVIDIA Shares Rise Over 3%

    On August 12, NVIDIA's stock price increased by 3.35%, reaching $224.80 per share, the highest level in two months, with a total market capitalization of $5.44 trillion.

  • Trump: The U.S. Has Complete Control Over the Strait of Hormuz

    On August 12, U.S. President Trump posted: "The United States has complete control over the Strait of Hormuz. I believe we will continue to maintain that control! Our maritime blockade is referred to by everyone as a 'steel wall,' and Iran is powerless against it. They have no navy, no air force, and their remaining soldiers have not been paid. The Revolutionary Guard has been severely damaged and is in retreat, while their 'leadership' can at best be described as uncertain! They have no funds—this country is already 'full of holes.' All they have are fake news and 300% inflation, and the situation is worsening! Iran is now just talk without action, no longer the bully of the Middle East!"

  • Semiconductor Equipment Sector Continues Uptrend, Aehr Test Systems Rises Over 11%

    On August 12, the semiconductor equipment sector continued its upward trend, with Aehr Test Systems rising over 11%. Teradyne increased by over 6%, while Lam Research, Ichor Holdings, and Applied Materials each rose over 4%. KLA gained over 3%, and ASML and Ambarella both rose over 1%. In news, Aehr Test Systems announced a follow-up mass production order worth $22 million from its leading wafer-level AI processor customer. In industry news, Bernstein released a research report raising its forecast for wafer fabrication equipment (WFE) spending, citing increased confidence in the ongoing upcycle. The firm raised its 2026 WFE spending forecast to $148 billion, a 26.3% year-on-year increase; the 2027 forecast was raised to $204 billion, a 32.6% year-on-year increase; and the 2028 forecast was raised to $259 billion, a 27% year-on-year increase.

  • Lightspeed Plans to Raise $600 Million for Secondary Fund to Invest in OpenAI and Anthropic

    On August 12, Bloomberg reported that Lightspeed Venture Partners is seeking to raise approximately $600 million through secondary transactions to extend its investment exposure to OpenAI and other artificial intelligence companies, as well as to increase its investment in AI model company Anthropic. According to insiders, this fundraising effort is internally codenamed 'Project Mercury' and involves multiple secondary funds under Lightspeed, including the Select V Fund, Opportunity II Fund, and certain assets in a separately managed account. Lightspeed aims to provide liquidity to investors through secondary market transactions while maintaining long-term holdings in leading companies in the AI sector.

  • SK Hynix Shares Rise Over 8%

    On August 12, SK Hynix's stock price increased by 8.6%, reaching $153.95 per share, with a total market capitalization of $1.12 trillion.

  • U.S. Stock Market's Storage Sector Opens Strong; SK Hynix and Micron Both Rise Over 7%

    On August 12, the Philadelphia Semiconductor Index rose by 3.3%. The U.S. stock market's storage sector opened strong, with Micron Technology increasing by 7.03%, SK Hynix rising by 7.72%, SanDisk up by 7.16%, Western Digital gaining 6.63%, Seagate Technology up by 7.60%, and Kioxia ADR rising by 7.82%.

  • Strong Demand for AI Optical Communication Drives Lumentum Shares Up Over 10%

    On August 12, Lumentum's shares rose over 10% following strong quarterly results, leading the optical communication sector. Nokia's shares increased by over 9%, while Ciena, Fabrinet, and Tower Semiconductor saw gains of over 7%. Coherent, Credo Technology, and Corning also rose by more than 5%. The news highlights robust demand for AI optical communication, with Lumentum reporting a strong performance for its fourth fiscal quarter. During this period, net revenue more than doubled year-on-year to $1.01 billion, with adjusted earnings per share soaring 267% to $3.23 and gross margin exceeding 50%. The company's guidance for the first fiscal quarter also surpassed expectations. CEO Michael Hurlston confirmed during the earnings call that production for its major CPO customers is 'on track,' with demand signals showing an increase since the last update. The company reiterated its expectation for demand for high-power laser chips to ramp up in the second half of 2027.

  • Cloud Computing Concept Soars, CoreWeave Rises Over 23% as Earnings Validate Surge in Computing Demand

    On August 12, the cloud computing sector saw significant gains, with CoreWeave rising over 23%, NEBIUS up over 17%, IREN increasing over 8%, and Hut 8 climbing over 6%. Additionally, Oracle and Riot Platforms both rose over 3%. In terms of news, cloud computing giants' earnings have confirmed a surge in computing demand. CoreWeave reported Q2 revenue of $2.575 billion, a 112% year-over-year increase, exceeding expectations; its core revenue backlog reached approximately $104 billion. Furthermore, NEBIUS reported a 454% year-over-year increase in Q2 revenue to $582 million, with AI cloud business revenue skyrocketing by 514%, and it has raised its guidance for contracted power capacity for 2026.

  • Hyperliquid Seeks to Enter the U.S. Market

    On August 12, news emerged that Hyperliquid is looking to explore pathways to enter the U.S. market for its perpetual contracts. Currently, the platform is not open to U.S. users. Previously, the Hyperliquid Policy Center, funded by Hyper Foundation, has conducted policy research and initiatives in Washington to advocate for the establishment of a regulated access framework for on-chain perpetual contracts and decentralized market infrastructure in the U.S. (The Information)

  • Tencent President Liu Chiping Discusses Increased AI Capital Expenditure: Multiple Applications Performing Well with Clear Upside Potential

    On August 12, during Tencent's Q2 2026 earnings conference call, President Liu Chiping addressed the issue of increased capital expenditure in the second quarter. He stated that Tencent is indeed making significant investments in computing power and has already seen a clear potential for returns. Several new applications are performing well. Additionally, the computing power used for cloud leasing services is expected to bring considerable revenue growth, enhancing the return on capital expenditure. Regarding some previously placed computing power orders, if sold, they could yield profits exceeding 30% compared to the purchase price from a few months ago.