
Gaming has evolved over time and become a significant part of many people's lives. However, in today's gaming world, a centralized entity largely determines the game's outcome, and players often do not value in-game items because they do not truly own them. If the game maker decides to shut down the game, the items will disappear along with the game. This makes it hard to justify spending a lot of money in the game.
The advent of Web3 has changed this by giving ownership of assets back to the players. This change will lead to a shift in buying behavior, making users take the game more seriously and encourage creators to produce more content.
But that's not all. Web3 technology also offers a Metaverse, an infinite virtual world that ignites people's creativity and imagination. Affyn, a Singapore-based company, is building a blockchain-powered Multiverse of interoperable games and metaverses. They aim to empower their community through cross-world utility and asset ownership, building an economy that merges the virtual and real worlds.
Lucaz Lee, the founder and CEO of Affyn, has over a decade of experience in spearheading teams in the lifestyle industry and has launched a start-up that was later acquired by a NASDAQ-listed company. Since 2016, Lucaz has had a deep passion for Cryptocurrencies and Blockchain, being involved in and investing in various projects.
Affyn's first flagship metaverse, NEXUS World.

NEXUS World is a mobile metaverse with a digital layer mapped to the real world. Users can explore, play, and participate in activities based on their geolocation. Affyn has unveiled Singapore as the first NEXUS World City Launch, with 2,000 plots of Freehold Land claimed in 2 hours and 9 minutes. They have successfully launched in London, Dublin, and Glasgow, with London selling out in 2 hours and 14 minutes.
The value of NEXUS World's lands is maintained by their limited supply. There are many hexagonal plots in NEXUS World City, but only 100,000 of them are Land NFTs and can be held by users. Each land is a hometown in itself, and owning a land makes you the mayor of that hometown. As the mayor, you can have many citizens participating in your hometown as users, and when they become citizens of your hometown, they can play, they can earn money, they can do exploration activities, and you can tax those incomes, like a real-world economy. This scarcity, combined with the GDP of the area, makes each piece of land valuable, just like in the real world.
FYN token closed-loop and sustainable ecosystem explained

The FYN token is the driving force behind the entire ecosystem. You can use it to buy things in the game, convert it into game currency, purchase video game assets, and buy digital items. This is one of the aspects that Affyn associates with the sustainability of the game. However, if its utility is mainly virtual, it may not be strong enough. That's why Affyn aims to create real-world utility for the token as well, enabling users to pay bills, buy goods, and travel, among other things. In fact, it can be so powerful that users are more likely to use the FYN token, such as when the token costs $80 to purchase a $100 pair of shoes.
Unlike other Play-to-Earn model games, Affyn has always wanted to ensure the sustainability of NEXUS development. Many of these games give out rewards without a structured economy, so people have to ask where the money is coming from to pay the players. Additionally, if the token has no use, players won't be able to spend it, which creates an unsustainable economy. NEXUS is different because the rewards it pays come from a revenue stream, such as by partnering with a shopping center to generate advertising revenue, which is then used to reward the players.
To help Web2 users access Web3, Affyn has been trying to solve this problem. Users can download and register for the game easily through the app store without having to learn anything about Web3. Affyn spent quite a bit of time designing a detailed final loop that guides users to the right Web3 features, such as purchasing limited edition NFTs. This complex final loop is expected to launch this year.
Join Affyn live on Zoom on 10 May 2023
Affyn has raised over $20 million so far. Investors were attracted not only to the ambitious vision of Affyn, which showed great potential, but also to the fact that the team members were qualified and experienced enough to realize that vision. More importantly, investors were impressed by the values of Affyn.

Get a sneak peek at the development of Affyn’s NEXUS World beta, gain firsthand insights into a secret project that they have been keeping under wraps, and tune into their 2023 product launch plans where Affyn will share more about their roadmap ahead.
Web 3.0 mass adoption has been our primary focus from the very beginning, and Evolution marks a giant leap forward, not just for Affyn, but also for the entire industry.
RSVP link: https://www.events.affyn.com/event-details-registration/evolution
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