Web3 social "falling apart"

Among the many tracks of Web3, SocialFi is undoubtedly the star of the show. But even so, most people still tend to use Web2 social platforms like Twitter, Discord, and Ins.

In this regard, we have to admit that there is still no phenomenal product in Web3 today. And in terms of actual user experience, the existing Web3 social products really lack competitiveness compared with Web2 social products.

But even if Web2 social products have matured to the point that they can easily provide users with a smooth social experience, their strong privileged color still makes the value of social behavior limited. And the return of value is one of the significance of Web3 social existence.

Having said that, based on the current multi-ecological fragmentation environment, Web3 social applications naturally and inevitably have a similar fragmentation. Under this fragmentation, there is a lack of effective connection between platforms and platforms, between ecology and ecology, and even between individuals and individuals. This not only makes it inefficient, but also makes it difficult to achieve the fundamental purpose of value return.

For this situation, some Web3 Builders have also given their own solutions. Today, we are going to introduce a Web3 social networking and collaboration platform - CrossSpace.

CrossSpace- The Web3 Social and Collaboration Bridge

CrossSpace is a social networking and collaboration platform dedicated to building an infrastructure that supports efficient connectivity for Web3 users so that they can socialize, collaborate and build valuable relationships in more interesting and meaningful ways, ultimately enabling effective connections between users and communities.

To achieve this goal, CrossSpace has built three core tools: a community management tool, an SBT/NFT gamification achievement framework, and an AI-powered NFT launchpad.

CrossSpace believes that if it wants to fundamentally improve the problems of Web3 social and collaboration, it needs to focus on three areas, which are: breaking down barriers, enhancing understanding, and facilitating collaboration. The specific solutions it offers are as follows:

1、Breaking barriers

CrossSpace encourages people to go out of their social circle to visit different communities and other users, rather than being limited to their own community.

2、Enhance understanding

CrossSpace is committed to enhancing understanding among global users and communities through universal media in the form of SBT/NFT.

3、Promote collaboration

CrossSpace optimizes the matching of talent and resources through the SBT mechanism, thus enabling Web3 users to identify valuable partners more efficiently, especially in areas that require collaboration of ideas and resources.

CrossSpace ecosystem

1. Connected systems

Web3 technology can enable people around the world to connect, especially for people from disadvantaged areas, mature Internet technology and the rapid development of blockchain technology can certainly enable them to more effectively break the geographical limitations and barriers.

In addition to connectivity, another key difference between Web2 and Web3 is the way people collaborate. Compared to Web2, Web3 is not a tool to help a privileged few build exclusive communities, but rather a scenario that places more emphasis on inclusive collaboration among the general public and the community. In a sense, Web3 provides an unprecedented opportunity to rethink the way people collaborate today and offers a chance to create a new way of collaboration with a more fluid experience.

Specifically, CrossSpace facilitates effective connections by building an aggregation platform that hosts people's on-chain data across chains.

2. Achievement System

In May 2022, in the paper "Decentralized Society: In Search of the Soul of Web3" published by Vitalik Buterin, the core founder of Ether, together with E. Glen Weyl and Puja Ohlhaver, they focused for the first time on the concept, application and implementation technology of the new Token SBT (Soulbound Token) .

Once the paper was released, it immediately caused a lively discussion throughout the crypto world. So what exactly is a Soulbound Token (SBT)? Before we can figure out this question, we need to know what is Soulbond.

The concept of Soulbond comes from the world-famous MMORPG game World of Warcraft. It is an underlying game mechanic that prevents equipment from being traded or mailed by binding it to the player's character. It was originally designed to prevent low-level players from prematurely using powerful equipment only accessible to higher-level players, thus ruining the game experience in low-level environments.

As the name suggests, SBT soul-bound tokens are Tokens that are bound to a user's account or wallet and cannot be traded once they are generated, SBTs can be used to represent commitments, qualifications, relationships, etc. They are similar to biographies and are issued by the user's corresponding related party account as a proof of the corresponding social relationship.

SBT can be understood as a permanent, non-transferable token on a public blockchain. It can be issued in various forms; it can also be issued by anyone. the greatest purpose of SBT is to formalize the interaction between users on a public blockchain so that it can be witnessed and verified by the whole world. In this model, in principle, a person's digital identity can be shaped according to the social context simply through constant public interaction.

Based on the concept of SBT, CrossSpace has innovatively introduced SBT/NFT.

CrossSpace believes that SBT/NFT can act as an effective medium for reputation in Web3, which is to some extent similar to the personal reputation points in the Web2 world. With more reputation points, people can borrow money from banks at lower interest rates, or collaborate with others without sufficient evaluation, etc. Currently, CrossSpace is also trying to develop a reputation system to track the on-chain and off-chain achievements of Web3 participants to enable better connectivity and collaboration.

3. Event System

Encryption technology can be regarded as a further extension of Internet technology to a certain extent, so it has the same information-intensive characteristics as the Internet world. Even today's crypto market is in deep bear, there are still hundreds of Web3 and crypto events happening every month, and people are easily attracted by the momentum of the industry and its potential. Therefore an effective social and event management system should be established so that users can interact with other users at similar events of interest to enhance the breadth of Web3 social connections.

CrossSpace attaches great importance to social connectivity and is building features to support effective Web3 social connectivity. This allows users to better manage their own activities and helps them connect with like-minded people and communities of interest.

4、Community system

The success and mass adoption of Web3 today needs to be largely attributed to the promotion of a large number of communities. But while blockchain technology can facilitate global collaboration and connectivity, Web3 organizations, DAOs, and communities still have a long way to go in terms of operational efficiency. crossSpace is also committed to being one of the key enablers of the future of effective organizational management. To achieve this goal, CrossSpace has been engaging in dialogue with various communities through Twitter Spaces, AMA and offline events, and working on the development of community systems.

Gamified NFT System

Life experience has taught us that gamified systems can make socializing and collaboration inherently more fun. CrossSpace sees this and is committed to promoting the mass adoption of practical NFTs and placing them in a gaming environment to facilitate efficient social and collaborative progress. And just which game mode to choose to act as a medium?

From a market perspective, the popularity of card games has always dominated the gaming industry. According to statistical reports, the total revenue of the card game segment has surpassed the $10 billion mark in 2022.

Cards in the CrossSpace gamification system are divided into three main types:

1. Privilege cards: Issued by the community/DAO, cardholders can get privileges, such as early access to product Beta testing.

2. Achievement cards: Issued by the community/DAO, members collect NFT pieces through tasks to obtain NFTs with value/privileges.

3. Feature cards: Issued by CrossSpace, cardholders have access to advanced features of the platform.

Among the cards in the CrossSpace gamification system, the categories of function cards are the most abundant, which specifically include

1. Social Card (S-Card)

Users can generate unique social cards in CrossSpace to showcase key information; they can also create shared links and paste them to other social channels to broaden their social scope.

2. Personality Card (P-Card)

Personality Cards are designed to a certain extent to attract more users to Web3 and help users determine their positioning in the new world.

3. Crossbot Card (CB-Card)

Crossbot NFT is a collection of unique bot PFPs with different features and utilities. Holders of Crossbot NFTs are privileged at every key stage of CrossSpace's development.

4. Infinity Land (IL-Card)

Infinity Land is a collection of 10,000 unique Galactic Land NFTs.

Conclusion

In fact, the problem of social effectiveness and collaboration is not only in the Web3 world, but also in the Web2 world, where social fragmentation is commonplace.

But in my opinion, social fragmentation is not the only problem faced by Web3. Its biggest problem is precisely the lack of irreplaceability. In other words, users need a reason to choose Web3 social applications. Especially on the premise that the overall experience is poor and the cost of social migration is huge. In my opinion, this is also the biggest problem that hinders Web3 social applications from acquiring users at this stage.