Lionel Messi, one of the biggest Argentine soccer superstars, has announced his participation as an investor and brand ambassador in Sorare, an NFT (non-fungible token) game. Sorare hopes that Messi’s presence will improve the way in which the company relates to users, setting new standards in this regard. The economic details of the deal were not disclosed. ( By Sergio Goschenko)
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Soccer Superstar Lionel Messi Joins NFT Game Sorare as Investor and Brand Ambassador
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