On December 19, Web3 smart advertising platform Ads3 announced the completion of a new round of strategic financing from Animoca Brands. This round of financing will strongly drive Ads3's global market expansion and empower the innovation and scalable development of the decentralized advertising ecosystem.

Previously, Ads3 had received support from many well-known industry institutions such as Web3 Labs, AB Foundation, and Footprint Analytics. The completion of this round of financing further reflects the strong recognition from leading capital for Ads3's vision to connect the value systems of Web2 and Web3 and to reconstruct advertising infrastructure.

The smart advertising system integrates on-chain and off-chain data to automatically match user tags, achieving precise delivery across ecosystems. In terms of growth strategy, Ads3 has established exclusive cooperation with several mainstream mobile phone manufacturers, deeply integrating native advertising networks on mobile devices, directly reaching a large number of real users in key emerging markets such as Western Europe, Southeast Asia, and the Middle East.

This infrastructure-level layout enables Web2 users to seamlessly enter the Web3 ecosystem, while also helping advertisers maximize their advertising ROI under the premise of compliance and efficiency through effect-oriented data-driven billing models such as OCPC and OCPM.